After attending the workshop, you will know the key features that MUST
be utilised on your Facebook Business Page, including:
This will allow you to increase your search ability online and provide
ease of access for all potential and current customers.
When you have a Facebook Business Page that is complete, you are more
easily found online by both your customers and potential customers as well as
the Search Engines.
A common frustration of businesses is not being able to reach their
Facebook fans organically – that means without paying for views of your
Facebook page or posts.
This key strategy, when used effectively, will enable your organic reach
to increase dramatically, so to, your Facebook audience.
You will generate more leads, by increasing the number of potential
customers you can reach with your marketing message.
After the workshop, you will understand the importance of both the
frequency of your content (posts) and the relevance to YOUR AUDIENCE…not you!
The most common comments I get from business owners is that “I don’t
have time to post all the time on Facebook”. In this strategy you will learn an
automated and systemised process on posting to Facebook.
This will save you a lot of time…and money!
Facebook and all Social Media relies on entertaining and communicating
with your followers and audience. You will come away from the workshop with an
understanding of how:
Facebook Lives are changing businesses organic reach
A tool that is being used by smart businesses to automate the sales process,
and build their database!
So many businesses are only using the Boost button on Facebook and
creating ads or posts which are basically … “BUY MY STUFF”.
This may have worked in the past in traditional media, but it does not
work on a Social platform such as Facebook.
During the workshop you will discover and learn a three-step process
which means that you can increase the conversion rate of your ads, while also
building an audience of people who are not only interested in your product or
service, but also READY to BUY!
Imagine being able to sit down to create a Facebook Ad and knowing that
people who are going to see the ad already know you, trust you and are happy to
see what you are offering!
When you understand the power of Social Selling, you can create Facebook
Campaigns that are relevant, systemised and cost you less money.
After the workshop you will be able to create Facebook Ad campaigns
using Ads Manager, that are super targeted and appearing where you want…not
where Facebook dictates.
This means that you will be spending less money on a shotgun approach of
marketing and more time in communicating with real leads and potential buyers.
Along with the above strategies you will also learn many exciting tips
that will excite you and your team and better engage with Facebook.
You will come away from the workshop with strategies to implement
straight away in your business, to increase your sales and customers!